Do you like entering contest? If so, try searching on Facebook. Haven’t you notice that there are a lot of contest lately in Facebook like ‘Like, Share and Win’ contest? This is so because Facebook assists companies connect with their clients or their target market, share news, and promote their products at the shortest amount of time without spending much money on advertising. Consequently, to aid companies attract people to their Facebook pages, a lot of businesses are giving away cool prizes in Facebook contests.

Top 4 Reasons Why Companies Are Giving Away Prizes on Facebook

  • Facebook contest is an excellent marketing tool to reach more people. With 1.15 billion users as of September 2013 (source), it is obviously a killer strategy to effectively reach your target audience.
  • Contest is an efficient way to create a reputable Facebook presence. Businesses can easily grow their “likes” and followers with contests without spending much on marketing budget.
  • Facebook contests allow companies to not spend much on on advertising and marketing expense.
  • Businesses won’t view moving contests to Facebook as alienating anyone, since they’re trying to fulfill a Facebook-specific aim.

Since there are a lot of Facebook contests, it is helpful to check first the contest if it is not scam and phishing for information. Review the company contest that you are joining very carefully. And to increase the chance of winning, read and follow the instructions of the contests.